Instagram Templates for Business
In this post I’m going to give complete lowdown on everything you need to know about Instagram Templates for Business.
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What are Instagram Templates?
Instagram Templates are a form of social media graphics made especially for the platform. They are a great resource for business owners as they can be created to suit your business or brand, making it easier for you to keep consistent with your branding online.
For example, you can create a template to match your brand colours, include your business name or logo and add your website. You can also have graphics included , patterns and textures that represent your brand.
There are mainly two different types of templates you can get for instagram, one to use for your Instagram posts and another for your stories. They are sized correctly for the platform so they will fit perfectly on your feed or stories.
Social Media Templates are Trending Right Now
Well-known brands are using social media templates right now. This shows that they are very effective to use, on-trend and great for branding on social media.
Facebook launched their very own free templates to help business owners during the pandemic.
The above template is great for business owners to use when they want to show their customers that they are still taking orders. You could use this post and let your customers know the best way to order from you.
Pictured above, this template can be used to let your customers know that your products and services are available online. Be sure to include links on where the customer can purchase your products if you decide to use this template.
If you would like support during this situation for your business, then the above template is great to share with your customers to highlight this. This could be support in general or maybe you are doing a fundraiser.
If your business is offering gift cards then you can use the template above to share with your audience to promote them.
Finally, you can use the above image to show that you are grateful to those who are following you and supporting your business on social media with the above graphic.
All images used above belong to Facebook.
You can access these social media templates to help you in your business and use them for free on Facebook by clicking here.
Why should I use an Instagram Template for Business?
An Instagram template can be used to advertise your business and contain your brand name, colours and website address.
If you use a blank instagram template, it can be edited by using apps like Canva to add your own text. This means that the template can be re-used, so your feed will stay consistent with your brand.
The image above is an example of a blank instagram template designed by me at Takara Designs. Blank Templates make it easy for you to stay consistent with your branding on Instagram as you can re-use them , making your posts look similar to one another. They also work as a great marketing tool as they can include your business name and website.
You can also get a template design to share a number of different things about you and your business. Some ideas for a specific template design can be:
Before and After Results
Product / Service Based
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These too can feature your brand colours to help you stay consistent on Instagram quickly and easily. They can also contain photos of you and your products to share with your audience.
Here are some examples of different types of template designs you can use for your business:
As pictured above, the ‘Lets Work Together’ template depicts a photograph that can be of yourself to share on your feed to introduce yourself to your followers and show that you are available to work with them in a friendly way. This would be great if you are in a service based business. The example shown above is from where I worked with a client and changed the colours, added a photo and preferred business details to suit their business and branding for them to use on Instagram. You can get this for your business by clicking here.
In the image above, the ‘Before and After’ template design can show the results of using a certain product by showcasing how it looked before you used the product and after. If you are promoting products, then this helps show your clients how well your products work and the actual results they can get from it. Bonus Tip: Use your own photographs as results or a clients results. Google images can be edited and not realistic, also its sometimes obvious to the person when you are not posting real results. You can get your own Before and After Template by clicking here.
If you don’t want to be spending your precious time creating graphics that reflect your branding for your feed and want something that will do the job and save you time, then it’s definitely worth getting a template design.
I hope this article has given you a good understanding of what Instagram templates are and how they can be used to help you in business.It is so important to get your feedback and thoughts so feel free to leave me a comment.
Thank you for reading,